Power Cycle and Fitness Studio

Power Cycle and Fitness Studio

Cinematic wide-angle fitness production for Power Cycle and Fitness Studio, shot on Canon R5C with anamorphic lenses by Sevenfold Media.
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Project Overview: Brand Identity & Content Management

Sevenfold Media provides full-scale visual strategy for Power Cycle and Fitness Studio, producing over 91% of the studio’s digital content. This partnership focuses on high-energy, cinematic storytelling to drive member engagement and brand authority.

  • Cinematography: Shot on Canon R5C and C50 using Anamorphic lenses for a distinct, high-end widescreen aesthetic.

  • Scope: End-to-end production including filming, post-production, and automated social media scheduling.

  • High-Intensity Spin & Rhythm Cycling

    • Focus: Cinematic multi-angle coverage highlighting instructor energy and synchronized member riding.

  • Trampoline & Rebounder Fitness

    • Focus: High-speed capture of cardio bounce sessions, emphasizing movement and group coordination.

  • Step & Choreographed Group Classes

    • Focus: Rhythmic step class highlights featuring footwork transitions and instructor-led routines.

  • Atmospheric “Sizzle” & B-Roll Clips

    • Focus: High-bitrate anamorphic loops used for website backgrounds and digital display signage.

  • Community & Member Milestone Recaps

    • Focus: Documentation of studio events and member progress, shot with a high-end cinematic aesthetic.

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